Look inside a CMS, specifically WordPress

Why CMS Updates are Important

A website is an important investment for a business. Safeguard your investment by making sure needed CMS updates are performed. Read on to learn what a CMS is, why it needs to be updated and the benefits of utilizing a professional to do these updates.

What is a CMS (Content Management System)?

A Content Management System (CMS) is a platform on which a website is built. They make it easier to add, edit and manage content on the website without the knowledge of programming languages. The most popular content management systems are:

  • WordPress
  • Drupal
  • Joomla!

Content management systems use plugins/widgets to add additional functionality to a website. Examples of these are:

  • Forms
  • Sliders
  • Ecommerce
  • Much more!

Why Does a CMS need to be Updated?

Content Management Systems are open source software. The developers of the CMS and plugins/widgets will continually release updates related to security, new features and reported bugs.

These updates help to improve functionality and keep the security of your website up to date.

The Danger of Not Updating A CMS

Not updating a CMS  can lead to:

  • Security risks
  • Compromised websites
  • Potential loss of data and or sensitive information
  • Having to rebuild a website (due to a compromise that was too severe to recover the site)
  • Functionality on the website breaking

Updating a CMS regularly will help to avoid these potential issues.

Benefits of Having a Professional Update A CMS

A professional can help to mitigate the following challenges:

  • It is best practice to back up the website before making an update to the CMS
  • Troubleshooting issues that may arise
  • Staff not having the time or training to perform CMS updates

If you would like to discuss Tidal Media Group helping with CMS updates to your website, please contact us.

Shows how a CDN works

The Benefits of a CDN

A CDN, otherwise known as a Content Delivery Network, allows for improved security and website performance. Below we outline what it is, and the benefits of a CDN.

What is a Content Delivery Network?

A CDN is a service that allows websites to load faster while providing many other benefits. A CDN  is a network of servers linked together with the goal of delivering content as quickly, reliably, and securely as possible.

How a CDN Works

The network of servers has cached versions (copies) of website assets such as images and scripts. The website content will be shown to visitors from the server on the CDN that is closest to the visitor. This reduces the amount of time it takes for the website to load.

For example, a website hosted in New Hampshire but accessed from California. Parts of the website content will be delivered from a server on the CDN that is closest to the end-user, not from New Hampshire.

As a result of the benefits of a CDN, this type of service is becoming more popular among companies and organizations of all sizes.

Benefits of a CDN

The type of website and configuration of the CDN, ultimately determine the benefits it will have. However, the main benefits are a CDN can help improve:

  • Website load speed
  • Website security
  • Uptime
  • Site speeds for websites using SSL’s 
  • Bounce rates
  • Search engine rankings by helping SEO (search engine optimization)

Should Your Website Have a CDN?

If you want your website to be more reliable, secure, load faster and have a better user experience and the opportunity to improve search engine rankings, a CDN should be installed on your website. Therefore, you should consider a CND for your website if the following apply to your website:

  • Downtime or slow load speeds impact the ability to generate revenue (for an e-commerce site)
  • Peak traffic periods (Black Friday, Christmas, etc.) have a negative impact on e-commerce sites
  • Your website displays a lot of images
  • Your website offers video or streaming audio
  • Faster load times are needed

How to Get a CDN?

Tidal Media Group is a company that offers this service. If you are interested in further discussing the benefits of a CDN, have questions or want to add one to your services (whether you are a current or new customer) let us know!